If you wanted to know the secret to living a successful life; and you could ask either a one hundred year old or a five year old, who would you ask? The answer is pretty simple, right? The one hundred year old has lived a life full of experience, changed with the times and well… survived one hundred years! So why would it be any different when selecting a
company to give your business to?
A company that has been around for one hundred years, is a company that knows what it’s doing. It has gained the ability to not only survive but thrive in our ever changing world. According to a lecturer at Yale, the lifespan of companies has decreased by more than fifty percent in the last century. But why? In order to have a successful and long lasting company there are certain attributes it needs to obtain.
• Resilience. Every company has to start from the bottom, but it’s where they go from there that counts. There will be setbacks and hardships, but in order to last 100 years, they need to be able to conform and push back. This shows the diligence of the company as well and gives you piece of mind that they will continue to grow and become better.
• Customer Relationships. If a company is celebrating 100 years of service, than it has been doing a fantastic job of serving. Customers do not come back to a company if they do not feel as though they were treated with respect and got the service and quality they needed. The greatest thing is that if they are provided with those things, then they do come back and they send others! That is how companies grow and last, because customers make a company.
• Pride and Quality. A company that wants to last will need to have pride in all that they do. They will need to strive for perfection in what they are distributing and know without a doubt that they put the effort into their product that their customers deserve. This will be apparent and if it is not done, it will lead to the demise of said company.
It is so important to choose an established company when shopping. The reasons listed above are just a few. Gottschall Engraving is now celebrating 100 years of service. We are a company you can trust to stick to our values of outstanding products and excellent customer service. Here’s to the next 100 years!